Phoenix, Ariz… January 5, 2024 — MAVTV – the world’s premier media platform for passion-fueled motorsports, powersports and automotive programming – has partnered with Women in Motorsports NA (WIMNA) and the Women with Drive III – Driven by Mobil 1 Summit (WWD III) to produce three (3) 30-minute episodes about the recent event in Phoenix. The video production, underwritten by Gainbridge, has upcoming airdates of three consecutive Thursdays this month: January 11, January 18 and January 25. Each episode will air at 8:30 pm ET/PT.
Content includes panel discussion highlights as well as interviews from some of the over 450 attendees. Additionally, the MAVTV WIMNA WWD III summit feature program will have multiple re-airs during the month of March in celebration of Women’s History Month.
“We are very happy to have partnered with WIMNA on their exciting Women with Drive III – Driven by Mobil 1 summit to capture video on such fascinating panelists, speakers and attendees to produce this three-part installment,” said C.J. Olivares, President, MAVTV. “It was a sold-out event and Gainbridge stepped up as a supporter to underwrite the programming so now everyone can get a taste of how important this event is, what it is all about and why we wanted to bring it to the world.”
“Gainbridge was proud to provide underwriting of the live streams from the 2023 WIMNA Women with Drive III – Driven by Mobil 1 summit,” said Mike Nichols, Chief of Sponsorship Strategy and Activation. “To have this valuable content repurposed into a three-part show only helps to expand the reach of the work of WIMNA and the knowledge shared by these incredible panelists.”
The WWD III event brings together the most successful and influential people, women and men, to discuss the current issues and needs to advance opportunities for a more diverse and inclusive environment to help grow the motorsports industry. In only its third year, the Women with Drive summit has become a must-attend event in the world of motorsports. In addition to North American attendees, this year a number of international speakers and panelists added to the success of the event as it continues to grow and expand.
Be sure to catch all three airings this month at MAVTV.com.
About Women in Motorsports North America (WIMNA)
Women in Motorsports North America is a community of professional women and men devoted to enabling opportunities for women across all motorsport disciplines. Founded as a 501c3 in April 2022, WIMNA is quickly establishing its positive impact on motorsports, supporting and creating resources that enable women drivers, technicians, engineers, operations staff, business-related, media, and more to thrive in the industry. Best known for its Women with Drive Summit held each year, WIMNA also provides resources, mentorship, coaching, career connections, and more. Learn more at womeninmotorsportsna.com.
For more than a decade, MAVTV has been home to the best in American grassroots and regional racing. Now MAVTV is expanding their programming to include racing from the spectrum of global motorsports – across four wheels and two wheels, pavement and dirt, US and international, and much more.
The big news for 2023 and beyond, is an all-new collection of compelling documentary series and specials that give core fans and new audiences a richer perspective on the drivers and tracks that define racing.
For more about WIMNA, visit: https://womeninmotorsportsna.com/
You can also follow along on social media, including:
X Corp./Twitter: @WWDSummit and @_WIMNA
Instagram: @WWDSummit and @womeninmotorsportsna
LinkedIn: Women in Motor Sports North America
Barbara J. Burns
+1 770 329 7134